Identity Design

Category: 

Disciplines: 

Graphic Design, Corporate Identity, Signage, Vehicle Livery

Information:

Byte Design provided a complete design package for The Rainbow Centre. The design brief for this complete identity revamp for The Rainbow Centre was going to be a tough one. With ‘rainbow’ in the name and the previous logo a semi circular rainbow,  it was not something that could be ignored or excluded from the design. What was also required was a strong identity that supported the organisations aims and aspirations in providing help and various forms of assistance to those in hardship. The hand and the tree motif echoed this notion and leaves provided not only a more subtle approach to the rainbow – but also further motif for future designs using the leaf curve.